John Theodore Zabasky is an American entrepreneur, technologist, and healthcare executive with a career spanning over three decades in enterprise software, staffing, and insurance innovation. He is the founder and CEO of WorXsiteHR Insurance Solutions, Inc., based in Oxnard, California. In 2013, he launched the HealthWorX Plan, a no-cost medical program designed to provide affordable healthcare access to lower-income, part-time, and seasonal workers. Under his leadership, the organization donates over $100 million annually in healthcare services and premiums.
John’s career began in IT architecture and program management, holding leadership roles at ListingLink.com, SoftEx, and Venturcorp. His expertise spans benefits administration, payroll, HRIS, IT outsourcing, and ERP systems. He is known for building scalable, compliance-driven platforms like HRX®, WorXsiteHR’s proprietary benefits administration software.
Born in Burtonsville, Maryland, John credits his disciplined upbringing and early exposure to history and sports for shaping his perspective. A lifelong learner, he holds a BA and MA in History from UMBC, an MBA from Pepperdine University, and a PhD in Information Systems from Concordia University. He is currently completing a second PhD in Health Sciences at Liberty University.
John has been featured in national media, nominated for the Los Angeles Business Journal Healthcare Executive of the Year, and published on political economy. When he’s not focused on solving systemic problems in healthcare, he enjoys golf, bodybuilding, baseball, and boating. His work reflects a belief in balancing innovation with service and designing systems that improve access for underserved populations.
Q&A with John Theodore Zabasky: Redefining Success in Work, Life, and Healthcare
How do you personally define success?
To me, success is finding a way to meet your personal goals while also improving the lives of others. It’s a balance between self-interest and a kind of utilitarianism. If I can build something that works efficiently but also helps people who are often overlooked, that’s success.
Has your definition of success changed over time?
Absolutely. Early in my career, success meant building scalable systems and seeing results in metrics and margins. But over time, especially with WorXsiteHR, I realized the deeper value lies in outcomes you can’t always measure—like someone being able to see a doctor without worrying about cost. That shifts your perspective.
What was one moment you felt you had succeeded in a meaningful way?
When we completed our first HealthWorX implementation and employees—many of whom had never had healthcare—were able to get check-ups, prescriptions, even preventative screenings. That was a turning point. It showed me this model could really work.
What is the biggest misconception about success in your industry?
That if a healthcare solution is low or no-cost, it must be low-quality. That’s just not true. Success isn’t just revenue or scale—it’s functionality, usability, and impact. If your product doesn’t work for real people, it’s not a success.
How do you measure success within your company?
We look at adoption rates, savings, compliance metrics—but we also listen to the stories. When an employee says, “I saw a doctor for the first time in years,” that’s the kind of feedback we value most.
What personal habits contribute to your success?
I stay curious. I read every day. I work out to stay focused. And I still like to get into the weeds—whether it’s reviewing code or strategizing a rollout. I think staying connected to the work helps keep you grounded and effective.
What’s the most important lesson you’ve learned about career success?
Don’t chase trends—solve real problems. Trends fade. But if you can build something that solves a structural problem, it will have staying power.
What does future success look like for you?
Scaling the HealthWorX model across the country and eventually worldwide. I want to prove that healthcare can be both effective and accessible without requiring people to sacrifice quality or financial stability.
What advice would you give someone just starting out?
Stay focused on the problem you’re trying to solve. Don’t get distracted by surface-level wins. And never stop learning—degrees are great, but continuous learning is more important.
What’s one success you’re still chasing?
Making no-cost healthcare an expected benefit—not a novelty. When people no longer ask, “How is this possible?” and instead say, “Of course that’s how it should work,” I’ll know we’ve succeeded.