Greg Wasz is a Cincinnati-based sales professional, entrepreneur, and storyteller who has mastered the art of balancing work, creativity, and family. With over two decades of experience in sales, he has built lasting relationships and developed strategic solutions for major brands. Beyond his professional career, Greg is also the founder of Greg Wasz Productions, a creative outlet where he captures and preserves family moments through video.
A proud husband and father of three, Greg believes that success isn’t just about career milestones—it’s about the life you build along the way. Through his personal and professional journey, he has learned that success is deeply personal, rooted in connection, authenticity, and impact.
In this candid Q&A, Greg shares what success truly means to him and how he measures it beyond traditional definitions.
How has your definition of success evolved over time?
Early in my career, success was all about achievement—hitting numbers, closing deals, and moving up the corporate ladder. I thought success meant working harder than everyone else, proving myself, and reaching a point where I didn’t have to worry about the next step. But over time, I realized that success isn’t just about professional wins—it’s about fulfillment, balance, and the legacy you leave behind.
Now, success is about waking up excited for the day ahead. It’s about making an impact on the people around me, whether that’s a client, my kids, or someone watching one of my videos. Success isn’t a single destination—it’s the ability to enjoy the journey while staying true to what matters most.
What role does storytelling play in your view of success?
Storytelling is at the heart of everything I do. Whether it’s in sales or video creation, success comes from the ability to tell a story that connects with people. In my sales career, I’ve found that clients don’t just want facts and figures—they want to understand how something will improve their lives or solve a problem. That’s storytelling.
With Greg Wasz Productions, my goal is to tell the story of my family in a way that will last for generations. When my kids watch these videos years from now, I want them to feel the love, joy, and memories we’ve built together. If success is about impact, storytelling is the vehicle that delivers it.
How do you balance professional ambition with personal fulfillment?
I think the key to balance is understanding that success in one area of life doesn’t have to come at the expense of another. For me, sales and video creation aren’t competing priorities—they complement each other. Sales sharpens my ability to communicate and connect, while my creative work gives me an outlet to tell stories that matter.
More than anything, I’ve learned to be present. When I’m at work, I give it my all. When I’m with my family, my focus is on them. When I’m creating, I fully immerse myself in the process. Success isn’t about doing everything at once—it’s about being intentional with your time and energy.
What’s one lesson you’ve learned about success that you wish you knew earlier?
Success isn’t about impressing others—it’s about doing what makes you feel fulfilled. Earlier in my career, I spent a lot of time chasing goals that I thought I was supposed to care about. But once I stepped back and asked myself, “What do I actually want?” everything changed.
I wish I had learned earlier that success is deeply personal. There’s no blueprint, no single definition. The sooner you stop measuring yourself against others and start focusing on what brings you joy and purpose, the closer you are to real success.
How do you hope to inspire others with your journey?
I want people to see that it’s possible to build a life that blends passion, career, and family in a meaningful way. You don’t have to choose between being successful at work and being present at home. You can pursue creative passions while maintaining a strong career. It’s not about finding time—it’s about making time for what matters.
If my journey can encourage even one person to take a step toward a more fulfilling life—whether that’s starting a passion project, spending more quality time with their family, or redefining what success means to them—then I’d consider that a win.
What does success look like to you today?
Success is simple: It’s knowing that I’ve given my best to the people and things that matter most. It’s being able to sit down with my family at the end of the day and feel proud of the life we’re creating together. It’s finding joy in the journey, not just the destination.
Some people measure success in wealth, titles, or accolades. For me, it’s measured in moments—the big ones, the small ones, and everything in between. Because at the end of the day, success isn’t about what you achieve. It’s about how you live.